The National Marine Manufacturers Association has announced its creative and media relations partners for the 75th Progressive Insurance Miami International Boat Show, taking place February 11-15, 2016, at its new location – Miami Marine Stadium Park and Basin. The show’s official creative partner is global agency Crispin Porter + Bogusky, and for the third consecutive year its PR agency of record is Vine Communications, Inc.
“We’re thrilled to partner with CP+B and Vine Communications to create a new Miami International Boat Show for the industry and attendees and elevate its status as one of the world’s greatest boat shows,” stated Thom Dammrich, president of the NMMA. “Having a powerhouse global creative team coupled with astute communications professionals who understand the Miami market gives the NMMA invaluable assets to re-position the boat show brand in its new location and raise the bar on marketing efforts.”
Crispin Porter + Bogusky is a global agency with a Miami-based team of creative problem solvers specializing in developing and redefining iconic brands. Crispin Porter + Bogusky was named the Agency of the Decade between 2001 and 2010 by Advertising Age. Vine Communications has been helping brands cultivate a following since 2006. The travel and hospitality PR firm works with the best-of-the-best, building credibility and creatively connecting clients with target audiences.
For more information on the Miami International Boat Show, visit www.miamiboatshow.com.