NMMA webinar to explore emerging South Korean market

With the U.S.-Korea Free Trade Agreement, a healthy existing boating infrastructure and growing interest in boating among Koreans, South Korea is an imporant emerging market for the U.S. boating industry. NMMA’s export development team has been exploring opportunities for members in South Korea and will be sharing special insights during a webinar Wednesday, April 2, from 2-3 p.m. EDT. Click here to register now as space is limited.

The recreational boating market in Korea is steadily growing with boat registrations increasing by an average of 16 percent annually. The country’s extensive natural coastline is ideal for boating with 20 marinas now open and operational and 12 more under construction. Fishing and scuba diving are increasing in popularity too.

What’s more, in just six years, the Korea International Boat Show, held in June, has grown to become one of the three leading boat shows in Asia and an ideal platform for U.S. companies looking to sell to this growing market.

Additionally, the U.S.–Korea Free Trade Agreement provides new opportunities for U.S. exporters to sell American manufactured goods and services as import duties on boats and related products are phased out. These low barriers to market entry, coupled with “Made In America” quality and prestige, make U.S. imports highly competitive in the Korean market.

Join NMMA for an informative webinar to learn about Korea’s emerging recreational boating industry, the Free Trade Agreement and opportunities to exhibit at KIBS, with support from NMMA and the US Department of Commerce.

The webinar is Wednesday, April 2 from 2-3 p.m.

Click here to register  Please contact Julie Balzano, NMMA’s director of export development at jbalzano@nmma.org with questions.

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