April 2018
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Apprenticeship: One approach to tech shortage
Institutions, industry address critical workforce issue The workforce shortage in the marine industry remains in a state of crisis, but…
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American Boating Congress plans aggressive attendee advocacy
Midterm elections loom large The National Marine Manufacturers Association intends to be politically pugnacious with its attendee outreach during this…
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Action Water Sports: Bringing a little Michigan to the Sunshine State
After more than 25 years serving various areas of Michigan, Boating Industry’s 2017 No. 12 Top 100 dealer, Action Water…
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Outboard engines: More than meets the eye
Engineering and technology are pushing the outboard engine category on a trajectory toward even greater market domination Visitors to the Miami…
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Consumers drive marine audio, electronics innovation and integration
Moving what consumers have at home, in their cars, to the boat Consumers want more. It’s a trend that’s true…
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Yamaha’s Joe Maniscalco provides update on YMU initiatives, program
Earlier this year, Yamaha Marine announced it was dedicating substantial resources to Yamaha Marine University initiatives, including a much-anticipated apprenticeship…
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Engine companies maintain high profiles at MIBS
As more powerful marine engines are introduced, manufacturers don’t miss an opportunity to showcase their muscular propulsion product offerings. Here’s…
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Boating businesses give Trump administration positive grade
Water access, ethanol, tax policy are top concerns By Tim Hennagir Trump administration policies implemented in the president’s first year…
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5 things you need to know about geo-targeting for your boat business
You may have heard the term geo-targeting or geo-fencing. Maybe you’ve even been pitched it by a marketing company or…
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Successful exhibitor sales top report from Miami
Economic impact of show, industry take center stage The 2018 Progressive Insurance Miami International Boat Show had a successful five-day…
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