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In This Issue

Full speed ahead

Continued strong sales growth fueled by innovative designs and unmatched versatility suggest a sunny future for the pontoon segment While the recreational boating industry in North America has seen more than its share of highs and lows over the years, one constant has been the continued growth of the pontoon boat category. From humble beginnings where they were derided as ...

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2016 Editor’s Choice: Futrell Marine

Futrell Marine Nashville, Ark. One of the most important factors in the Top 100 is how dealers improve. No matter how good a company is, the best recognize that you can always get better. It’s a trait apparent throughout the best dealers on the list, and one that Futrell exemplified in 2015. Most notably, Futrell moved into the burgeoning wake ...

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2016 Editor’s Choice: Skier’s Marine

Skier’s Marine Westover, Ala. There’s no doubt that Skier’s Marine operates in an extremely competitive boat market. Among other boat dealerships, Skier’s competes with two of the top four ranked dealers in the 2016 Top 100 — Singleton Marine and Russell Marine. But Skier’s Marine holds its own. In 2015, the dealership was able to increase its revenue by 58 ...

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2016 Editor’s Choice: Buckeye Sports Center, Inc.

Buckeye Sports Center, Inc. Peninsula, Ohio This year’s Top 100 was incredibly strong and led to some very difficult decisions. For me, my editor’s choice was not one of them. Buckeye Sports Center had a great 2015. When we talk about improvement year over year, we want to see dealers make significant steps to enhance their businesses. The changes themselves ...

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2016 Hall of Fame: Best Practices

Boating Industry Top 100 Hall of Fame: MarineMax – Clearwater, Fla. Galati Yacht Sales – Anna Maria, Fla. Prince William Marina – Woodbridge, Va. Legendary Marine – Destin, Fla. Gordy’s Lakefront Marine – Fontana, Wis. The Boating Industry Top 100 Hall of Fame recognizes dealers who have won the coveted Dealer of the Year award twice. These companies support the ...

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2016 Best in Class: Best Service Department

Best Service Department South Shore Marine Huron, Ohio One of the core tenets at South Shore Marine is that the company offers “cradle to grave” care for its customers’ boats. From its founding in 1989, South Shore built its business on service first and those roots have not changed in the intervening decades. It’s a recognition that a great dealership is ...

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2016 Best in Class: Best Industry Advocate

Best Industry Advocate Bosun’s Marine Mashpee, Mass. Since the early days of Bosun’s Marine, founder Tim Leedham and his team have put an emphasis on industry involvement, community service and promoting the boating lifestyle. Through a variety of outlets, Bosun’s has worked to improve the boating climate in its local Cape Cod communities. Through the Mashpee Chamber of Commerce, Bosun’s ...

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2016 Best in Class: Best Customer Service Program

Best Customer Service Program M&P Mercury Sales Ltd. Burnaby, B.C. M&P Mercury’s customer service program has always been top notch, but what truly made the dealership stand out from the crowd this year was its above-and-beyond efforts to provide the best customer experience possible to complement its newest boat model. The Sea Ray L-Class line debuted at the end of ...

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2016 Best in Class: Best New Idea

Best New Idea BMC Boats Longwood, Fla. One of the most important facets of the Top 100 program is the sharing of  best practices – not only among the Top 100 companies themselves but the entire industry. This year, for the first time, we’re recognizing one particular idea as the Best New Idea from a Top 100 dealer. That winner ...

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2016 Best in Class: Best Boat Show Strategy

Best Boat Show Strategy Candlewood East Marina Brookfield, Conn. For Candlewood East Marina, preparing for a boat show is like executing any other marketing strategy: You need to know your audience and how to satisfy their needs. The dealership exhibits in three boat shows, and for each show the staff identifies the demographic makeup of the attendees. This is determined ...

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