Discover Boating launched in 2005 with a mission to formulate and execute initiatives that promote the boating lifestyle, and evidence suggests those efforts are working. In 2015, Discover Boating moved 2.9 million site visitors from its website to manufacturer websites. There were 5.3 million site visits to Discover Boating that year, 75 percent of which were new visitors. “Let’s say ...
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New video vault provides fresh, organized content for industry
Discover Boating recently released its new video vault on DiscoverBoating.com. The vault’s purpose is to provide a home for fresh video content covering the boating lifestyle. Discover Boating has always housed videos on its website but the new vault organizes them in a way that is categorized by content type, such as Discover Boating’s Stories of Discovery, lifestyle videos, how-to ...
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