personal watercraft
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August/September 2021
PWC: Aftermarket segment growth leads expansion
By Adam Quandt It’s no surprise that personal watercraft sales are red-hot. Despite inventory issues, consumers seem to want nothing…
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Features
Sea-Doo holds special dealer training events
By Adam Quandt For the last four years, BRP’s Sea-Doo has taken training dealers in its largest market — Florida…
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Features
Dealer readies for busy 2021 PWC season
By Adam Quandt While many parts of the country deal with snow and freezing temperatures, it’s hard to think about…
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Features
Sea-Doo continues to push innovation limits with 2021 lineup
By Adam Quandt Despite a brief slow down in production due to the ongoing pandemic, Sea-Doo hasn’t slowed at all…
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Features
LIQUI MOLY ventures ‘across the pond’ for PWC business
By Adam Quandt For nearly 60 years, LIQUI MOLY has been producing and supplying motor and gear oils, fuel and…
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News
Pro Watercross announces 2021 race season
Pro Watercross recently announced all of its host cities for the 2021 race season. Jacksonville Beach, Florida will kick off…
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August/September 2020
Race circuit offers unique spotlight to dealers, OEMs
By Adam Quandt Adrenaline pumping, hairpin turns, eyes set on finishing first — there’s something about the racing side of…
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Features
Project time leads to boost for PWC aftermarket brands
By Adam Quandt While new and used unit sales might be a dealership’s bread and butter, there is a different…
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Dealers
NMMA: Manufacturing picks up in May, PWC sales surge
New data from the NMMA shows a pickup in manufacturing activity in May with seasonally adjusted wholesale shipments of outboard…
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Feature
PWCs: Redefining a purpose
Personal watercraft manufacturers strive to keep users on the water, longer By Adam Quandt Now in its eighth consecutive year…
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