Tag Archives: OLSON

Discover Boating and OLSON to present new boat buyer research at IBEX

“If you’ve never owned a boat before, how do you start boating and become an owner?” Discover Boating’s latest research explores this question and the new paths people take to boat ownership. Join Discover Boating and their agency partner, OLSON, as they share findings from the most comprehensive study of first-time boat purchasers done to date. Meet the different types ...

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Discover Boating’s new agency

With the news this week that Grow Boating, Inc. has selected OLSON as its agency-of-record for the re-launch of the Discover Boating marketing campaign, here’s some more information on the Minneapolis-based marketing firm that will be helping direct the effort to get more people on the water. OLSON employs more than 300 people and is one of the 10 largest ...

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