The National Marine Representatives Association has expanded its benefit package for independent sales representative full members.
Through a special collaboration, these representatives automatically receive membership in the Manufacturers' Agents National Association.
For many years, NMRA has enjoyed a close working relationship with MANA and regularly offers its members access to its SalesWise business development training and coaching forums.
The organizations frequently collaborate on projects and co-presented a past IBEX workshop.
"We want to provide our members with the best possible benefits," said Neal Trombley, NMRA president. "This is an exciting development that promises to have a significant impact on our reps."
"We're looking forward to welcoming NMRA members into our fold, and helping them grow their businesses,” added Charles M. Cohon, MANA CEO and president.
For over 60 years, MANA has served manufacturers' agents worldwide, and provided the tools to develop and foster the rep/principal business relationship. It helps fund the Manufacturers' Representative Educational Research Foundation for professional education.
Founded in 1960, the NMRA serves independent marine sales representatives and the manufacturers who sell through reps. It functions as an industry voice, networking tool and information source.