New MAATS awards are handed out

CHICAGO – The winners of the first-ever MAATS Distributor, Cataloger and Retailer Awards, sponsored by Boating Industry magazine, were honored at MAATS July 10, the National Marine Manufacturers Association reported in a recent press release.

Selected by exhibitors at the event, Kellogg Marine and Land N Sea tied as the Best Distributors. Cabela’s was chosen as the Best Cataloger and Boater’s World was recognized with the Best Retailer Award.

Top vote-getters in the three categories included West Marine, Bass Pro, MESCO and Overton’s.

Winners were selected based on the following criteria:

  • Consistent willingness to work together with business partners.
  • Commitment to NMMA Marine Industry Supply Chain Standards.
  • Initiative in bringing new products to market.
  • Demonstrating best business practices.
  • NMMA also introduced a Best Exhibit award for MAATS 2004, which went to Webasto Products North America. Attending buyers voted on the Best Exhibit award, judging exhibits on product visibility, easily identifiable new/improved products, openness of booth, easily identifiable message, positive selling environment and overall appearance and presentation, NMMA said.

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