Tag Archives: La Red Hispana

WSF safety campaign doubles goal

The Water Sports Foundation, in collaboration with the Hispanic Communications Network (HCN), completed a highly successful Spanish-language educational campaign promoting life jacket wear to Latino families in the United States. The campaign more than doubled its goal of 6.3 million media impressions, delivering 12.8 million safe boating messages via radio, television and online. The campaign ran from May 15 to ...

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