Home » Tag Archives: diversity

Tag Archives: diversity

RBLC task force to re-engage on diversity initiatives

As part of its continued efforts to grow boating, the Recreational Boating Leadership Council’s New Markets Task Force is reorganizing to address its next phase of work within the recreational boating industry. According to chairperson Wanda Kenton Smith, the original 35-person task force collaborated a few years ago to research and share latest diversity findings and trends, plus developed and ...

Read More »

American anglers achieve greater diversity

America's anglers are more diverse than ever, according to the 2019 Special Report on Fishing, released recently by the Recreational Boating & Fishing Foundation (RBFF). Both women and Hispanics are casting their lines in record-breaking numbers, with 17.7 million and 4.4 million participants, respectively. "It's often assumed that all anglers look alike," says Stephanie Vatalaro, RBFF's Senior Vice President of ...

Read More »

RBFF offering webinar on reaching Hispanic community

The Recreational Boating & Fishing Foundation will host a webinar at 2 p.m. Eastern Monday on "Reaching the Hispanic Community." Changing demographics throughout the country have provided a great opportunity for the fishing and boating industry to engage with Hispanics. Targeting the Hispanic community needs to be an organization-wide commitment and implemented at the local level. RBFF's Hispanic marketing agency, ...

Read More »

Reaching New Markets webinar now available

This week's "Reaching New Markets" Boating Industry webinar is now archived and available for online viewing. The webinar featured insights from Boating Industry and leading dealers on reaching more women, younger buyers and bringing greater diversity in general to their dealerships. The webinar was a companion piece to our April cover story, "Next is Now." You can view the webinar ...

Read More »