Set a standard

For dealers with more than one location, process mapping is essential. If you’re a multi-location dealer, gather everyone involved with boat delivery across your business, work together to determine the most efficient, effective way to deliver boats, then put that process in writing and make sure everyone follows it. Link Recreation (Ranked 22 in 2006) did just that in 2005, bringing in GE Six Sigma Black Belt Rick Hersey to help map the delivery process. Now everyone has a written procedure to follow and knows exactly what’s expected of them when it comes to delivering boats.

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