Cruisers Yachts welcomes Bluewater Yacht Sales to dealer network

OCONTO, Wis.  – KCS International, Inc., owner of Cruisers Yachts, announces a new long-term sales and service agreement with Bluewater Yacht Sales to cover the Mid-Atlantic Region. Bluewater will represent Cruisers Yachts in their locations within Northern South Carolina, Maryland, Virginia, and North Carolina.

Bluewater Yacht Sales has a strong, 47 year history selling and servicing yachts. Bluewater is represented with over 40 professional sales associates in 10 locations throughout the Mid Atlantic. Bluewater operates their service and warranty departments in three world class yacht facilities.

“This is a big enhancement to our already strong dealer network,” says Dan Zenz, Vice President of Sales. “Our strategy with dealer recruitment has been aimed at partnering with successful, stable, and established dealerships and Bluewater Yacht Sales is a perfect fit. With our current lineup of yachts and the direction of our new products, the team at Cruisers Yachts is excited about everything that Bluewater Yacht Sales brings to the table, including first class service, an elite sales team and an ownership team that is committed to the boat business.”

“Our organization is committed to selling the highest quality of yachts,” said Jan Boone, President of Bluewater Yacht Sales. “Cruisers Yachts is positioned well for the future as their ownership and management team share similar philosophies to us. Cruisers product is an excellent fit with our existing boat lines. Everyone at Bluewater welcomes this new partnership and we are excited to get things kicked off.”

Bluewater Yacht Sales will began carrying Cruisers Yachts for the 2016 Model Year, which begins on July 1st. Bluewater is looking to have Cruisers product ranging from 32 – 60 feet on display at their sales offices and make a large presence at the Annapolis Boat Show in October.

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