Brunswick Corporation and its brands just completed a record showing at the Cannes Boat Show according to a company press release. Mercury Marine showcased its new 600hp V12 Verado for the first time in Europe and reported more than double the number of outboard engines at the show than its closest competitor during the six-day event. In addition, Sea Ray ...
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Brunswick acquires RELiON Battery, LLC
Brunswick Corporation continues to execute on its Next Wave strategy, announcing that it has acquired RELiON Battery, LLC, a global provider of lithium batteries and related products to multiple industry sectors. Additionally, the Company is announcing plans for a new Electrification Technology Center to be located in Michigan. Both actions support the Company’s ACES (Autonomy, Connectivity, Electrification, and Shared Access) strategy and will enable Brunswick’s Advanced Systems Group (ASG) to extend its leadership position in electrical systems innovation. “Brunswick’s Advanced Systems Group continues to drive widespread ...
Read More »Brunswick continues to execute on its Next Wave Strategy
During its 2021 Investor Day presentation in May, Brunswick Corporation unveiled the “Next Wave” of the company’s strategy highlighting the next phase of business evolution, products, technologies, unique experiences, and enterprise synergies. Brunswick has already begun to elevate the boating experience and appeal to an expanded demographic through execution of its ACES (autonomous, connected, electrification, shared access) strategy and other ...
Read More »Brunswick reopens Flagler County plant to expand Boston Whaler production
Brunswick Corporation and Boston Whaler held a groundbreaking ceremony ahead of the reopening of its 225,000 square foot Flagler County manufacturing facility to expand production due to record demand for Boston Whaler’s line of fiberglass boats. The expansion will increase production by 40% and bring more than 400 jobs to the local economy over the next 18-24 months. The event was ...
Read More »Brunswick Corporation unveils “Next Wave” strategic plans
Brunswick Corporation launched its 2021 Virtual Investor Day on Brunswick.com. The event, hosted by Brunswick’s senior leadership team, unveiled the “Next Wave” of the company’s strategy describing the next phase of business evolution, products, technologies, unique experiences, and enterprise synergies. Additionally, Brunswick presented more background to its recently increased 2022 EPS guidance of $8.25 to $8.75. Presenters at the event were: ...
Read More »Brunswick recognizes global facilities for safety achievements
Brunswick Corporation announced the recipients of its 2020 awards for exceptional safety performance in a year in which Brunswick achieved the lowest incident rate in company history. These honors not only recognize the success of Brunswick’s safety culture and initiatives, but encourage and reward employees and facilities that have achieved outstanding safety and wellness performance through promotion and practice of safety ...
Read More »Brunswick Corporation expands autonomy solutions
Brunswick Corporation announced in a recent news release they continue to build on their ACES (Autonomy, Connectivity, Electrification & Shared Access) strategy to develop solutions to further improve boater experiences by advancing the efficiency and capabilities of its core product lines. In support of this effort, the company announced that Jason Arbuckle has been promoted to a newly formed role ...
Read More »Brunswick Corporation expands boat production capacity
Brunswick Corporation is increasing production capacity at three of its global boat manufacturing facilities to meet unprecedented consumer demand and assist in replenishing historically low field inventory levels. Brunswick will reopen its 225,000 square-foot Palm Coast, Florida boat manufacturing facility to expand dedicated manufacturing capability for Boston Whaler products by an additional 40%. The Palm Coast facility, which has been ...
Read More »Boating Industry ELEVATE SUMMIT 2020 triples attendance
The Boating Industry ELEVATE SUMMIT 2020 far exceeded its goals to connect, collaborate, cultivate and celebrate top marine industry visionaries and emerging leaders over strategic content, posting an impressive 300% increase in participants from its 2019 inaugural event launch. “We couldn’t be more pleased by the significant increase of participation by leaders from all segments of the marine industry,” said ELEVATE ...
Read More »Brunswick earns Community Support Initiative award
Brunswick was one of two companies to win the Community Support Initiative Boat Builders Award during the 2020 virtual METSTRADE Show. The Community Support Initiative represents a new 2020 category established in response to the COVID-19 crisis. Brunswick and its employees were recognized for demonstrating great social awareness by channeling resources, expertise and manufacturing capabilities to aid the communities in ...
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