Steve McClatchy named MDCE opening keynote speaker

MINNEAPOLIS — Steve McClatchy has been named opening keynote presenter at the 2015 Marine Dealer Conference & Expo in November.

Author of the New York Times best-selling book, “Decide: Work Smarter, Reduce Your Stress & Lead by Example,” McClatchy uses high energy and humor to deliver strategies and tools that help business leaders focus on the true drivers of performance, regain critical planning and thinking time, and improve their results, their companies and their lives.

“In pre-MDCE surveys, dealers overwhelmingly asked us to provide experts on how to make better decisions, increase dealership performance, prioritize the many tasks they juggle and manage their time,” explains Liz Walz, vice president of the Marine Retailers Association of the Americas, which produces the annual event in partnership with Boating Industry. “Not only does Steve have expertise in and passion for helping leaders in all of those areas, but his keynote will provide real-world strategies that our audience can put to use immediately. There’s no more powerful way to kick off this year’s event.”

In fact, McClatchy’s message is so powerful that show organizers have decided to reward the first 200 marine retailers who register for MDCE 2015 with a free copy of his book. With more than 175 dealers already registered, time is running out to take advantage of this special offer. 

“We want to show our appreciation to the dealers who are making 2015 a record-breaking year for MDCE attendance,” says Boating Industry editor-in-chief Jonathan Sweet. “By receiving a copy of Steve’s book, those dealers who registered for MDCE early will be able to get a jump start on experiencing the huge performance benefits this year’s show will deliver. It’s one more way the 2015 MDCE is Made New. By You.”

McClatchy is a frequent guest lecturer in many of America’s top business graduate schools, including Harvard and Wharton, and has been quoted in The Wall Street Journal, WebMD Magazine, Fast Company, Oprah Magazine, Entrepreneur and Investor’s Business Daily. His client list includes the NFL, Google, Pfizer, Microsoft, Disney, NBC Universal, Accenture, HP, Discovery Channel, Under Armour, Tiffany’s, Wells Fargo and Campbell’s Soup.

In addition to his opening keynote address, MDCE 2015 will include a closing keynote presentation and four educational tracks — Leadership, Sales, Marketing and Service Plus — designed specifically to address the most critical aspects of marine dealer operations. The MDCE pre-conference workshops, which have featured several of the most highly rated educational sessions for two years running, will return with a larger and even more impactful lineup of unique, hands-on sessions. New for 2015, MDCE also will include learning labs, where attendees can consult one-on-one with leading experts.

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