By Adam Quandt It seems as if every few years – or sometimes even every few months – there’s a new buzz word captivating our industry, our country, the world. And it’s easy to latch onto something when you hear about it again and again. But ask yourself how often are we just holding onto a buzz word until the ...
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At the Helm: The dare to be different
By Adam Quandt It’s time for some truth. The recreational boating industry is one that is often slightly slow to change. Sometimes it’s because the technological advances found in other industries aren’t quite able to operate in a marine environment just yet, other times we simply look at things and say, “that’s how we’ve always done things.” The latter is ...
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