Detroit Boat Show opening weekend shows good sales
The Detroit Boat Show opened to an excited crowd of show-goers following a ribbon cutting celebrating the 60th anniversary of the event.
The show, covering nearly 500,000 square feet of space at Cobo Center, is the largest show in years and one of the largest Detroit Boat Shows to date.
“Exhibitors are reporting increased sales activity, with more leads gained and product sold after just two days of the show,” said Nicki Polan, show manager.
More than 100 exhibitors are featuring more than 90 new model boats debuting to the Detroit market.
“We garnered more leads the first weekend than the entire show last year, and last year was a phenomenal show for us,” said Jeanne Cunningham from Tiki Republic.
“We were extremely impressed with the traffic and the amount of people who were ready to buy this weekend at the show,” added Joann Hilden with Blue Lagoon Boating Center.
The Detroit Boat Show runs through Feb. 25 at Cobo Center. The Detroit Boat Show is owned and produced by the Michigan Boating Industries Association (MBIA).
Revenue generated from the event is returned to fund boater’s interests via MBIA’s programs and services. For more information visit Detroitboatshow.net.
The Detroit Boat Show is sponsored by Great Lakes Scuttlebutt, official magazine of the Detroit Boat Show and the Courtyard by Marriott.
