Tag Archives: youth boating

Catching Millennials with Pokémon Go

Have you played Pokémon Go yet? Don’t worry, me either. But it’s likely you’ve seen dozens of social media posts and news stories about it. After all, it is now the biggest U.S. mobile game. Ever. Pokémon is a pop culture mainstay of my generation that I completely skipped, but for those of you who are unfamiliar with Pokémon, here’s ...

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Massachusetts Marine Trades Association launches youth boating task force

The Massachusetts Marine Trades Association (MMTA) announced the recent formation of a Youth Boating Task Force. It is comprised of association members keenly aware of the aging population of the majority of boaters. The focus of the task force is to create opportunities statewide for youth to access boating experiences. Not only do early boating experiences lay the groundwork for ...

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Local youth boating initiatives get kids on the water

As the average age of new boat buyers continues to rise, the industry needs to focus efforts on bringing young people into the boating lifestyle. Most people in the industry agree the best way to encourage an adult to buy a boat in her or her lifetime is to give them a positive experience on the water as a child. ...

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