Tag Archives: WSF

Water Sports Foundation inaugural safety outreach exceeds expectations

Water Sports Foundation logo

A national public relations campaign by the nonprofit Water Sports Foundation has far exceeded preliminary expectations, generating more than 600 million positive boating safety media impressions over a five-month period, from April – August 2021. Designed as a proof-of-concept project funded by a modest nonprofit grant of $89,000 from the U.S. Coast Guard, the Water Sports Foundation’s PR campaign delivered ...

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Profiles in leadership: Jim Emmons

By Wanda Kenton Smith From the time he was a tyke tubing behind his grandfather’s 55-foot houseboat, through combo skiing and carving on a big board as a teen, to surfing the waves in exotic oceans as an adult, Jim Emmons has had a lifelong love affair with the water. In 1989, former college buddy John McEver of World Publications ...

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