Tag Archives: Tracy Crocker

2018 Boating Industry Movers and Shakers

The 8th annual Movers & Shakers Awards recognize leaders who haven’t been afraid to take chances in rethinking the way they do business, while embracing the challenges facing the marine industry. These leaders are people whose initiative and drive shake up and better their companies and the entire industry. From product entrepreneurs to advocacy champions to leaders who continue to ...

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BRP to acquire Manitou pontoon manufacturer

BRP announced today that it has entered into a definitive agreement to acquire Triton Industries, Inc., the North American manufacturer of the Manitou pontoon brand. "The announcement of the acquisition of Manitou is the logical next step in the roll-out of our global marine strategy," said José Boisjoli, BRP President and CEO. "We are thrilled to welcome a company with ...

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BRP acquires Alumacraft, creates new BRP Marine Group

Evinrude announced today that it is now a part of the newly established BRP Marine Group. Tracy Crocker, Senior Vice-President and General Manager of Evinrude since 2017, has been appointed President of the Group, effective immediately. Crocker will be responsible for the strategic direction and operations of the BRP Marine Group while maintaining his active role at Evinrude. Evinrude, an ...

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Outboard engines: More than meets the eye

Engineering and technology are pushing the outboard engine category on a trajectory toward even greater market domination Visitors to the Miami International Boat Show can be forgiven for feeling just a little snow blind this year.  While North America’s largest consumer boat show is always a place to spot emerging trends and glimpse the unusual, the overall consensus is that it ...

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