Tag Archives: Top 100 Dealers

What makes a Top 100 dealer?

Next week (June 26) is our deadline for the 2017 Boating Industry Top 100, the only independent ranking of boat dealers in North America. For those of you thinking about applying, now is the time to get started! I field a lot of questions about the Top 100 at press events and through interviews, and one that has come up ...

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Top 100 dealers retain employees through retirement savings

When it comes to finding and keeping good employees, Top 100 dealers are the businesses that just get it. They are willing to make investments that keep their employees happy, show they value their teams and provide the means for those individuals to have a life outside their job. Providing a retirement savings plan is a key component to achieving ...

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9 tips for getting started in live streaming and stories

One of the major shifts in social media trends in the past few years is the proliferation of live streaming video and story platforms, which both have a high level of organic consumer engagement. Started on Periscope and Snapchat, respectively, these social media tools are now on Instagram and Facebook and available to a wider audience.  Trying any new social ...

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Live streaming and story platforms lead social media trends

Social media moves fast. Once you think you’ve got it mastered, there’s a new trend or platform to learn. And your customers are moving right along with it – they want information in the palm of their hand, right in the moment, and what they consider “engaging content” is constantly changing.  One of the major shifts in social media trends ...

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Marine Sales Group: A new focus on growth, acquisitions

The last couple of years have seen an upswing in dealer consolidation. An improving market, an aging owner base and easier access to capital have made it an attractive time to buy a boat dealership or marina, especially for those who can realize some economies of scale. In the marina segment, we’ve seen Safe Harbor and Suntex scooping up marinas ...

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Marine Sales Group, Inc. acquires Lake Viking Marine

Marine Sales Group, Inc. announced that it has acquired Lake Viking Marine, Inc. Randy Tague will continue to operate Lake Viking as a member of the Marine Sales Group. “Lake Viking begins the next step in our strategy to accelerate growth and expansion with an increased focus on acquisitions,” said Mike Tutor, president of Marine Sales Group. “We are excited ...

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Chris-Craft announces 12 new dealers

Chris-Craft announced the signing of 12 new stocking dealerships: Bayport Yachts Sales – Newport Beach, Calif. Cape Fear Marine – Wilmington, N.C. Gage Marine – Williams Bay, Wis. Hagadone Marine Group – Coeur d'Alene, Idaho Inshore Yachts – Golfe Juan, France Jacksonville Marine – Fleming Island, Fla. M & P Mercury Sales Ltd. – Vancouver, B.C., Canada Nautica Palamos – Palamos, ...

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Using data to improve your sales and marketing

Ask many small business owners in the marine industry how they study trends in their market and you’ll hear a similar answer. Whether it be dealers, manufacturers, marinas or others that touch the water, all too often the answer is some variation on “We talk to our customers” or “We’re on the lake every weekend.” While certainly important, anecdotal evidence ...

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Utilizing service department metrics for maximum profit

If you don’t see your service department as a profit center, it may be time to revisit the numbers. For many dealers, a service department provides a vital source of income during economic downturns – particularly this last one – by selling repowers, routine maintenance and more for existing customers who aren’t ready to upgrade their old boat just yet. ...

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