Stephanie Vatalaro
-
Lead News
RBFF reports record high fishing participation in 2023
The post-pandemic surge of participation in fishing continues to get record numbers of participants on the water, but data from…
Read More » -
Features
Welcome on the water
By Jamie Stafford The recreational marine industry often centers around building relationships with people and earning trust through generations of…
Read More » -
News
RBFF launches inclusive marketing campaign
The Recreational Boating & Fishing Foundation (RBFF) has launched a new marketing campaign as well as new content for industry…
Read More » -
News
Marine Marketers of America announce 2022 leadership team
Marine Marketers of America (MMA), the voice for marketing professionals in the recreational marine industry, announced today the election of…
Read More » -
News
RBFF releases 2022 Special Report on Fishing
Fifty-two million Americans age 6+ went fishing in 2021, according to preliminary data from the Recreational Boating & Fishing Foundation’s…
Read More » -
News
RBFF, ASA launch new fishing campaign
The Fishing… Share the Fun angler engagement campaign is a first-of-its-kind industry-wide collaboration between the American Sportfishing Association (ASA) and the Recreational Boating & Fishing…
Read More » -
News
Take Me Fishing’s ‘Get On Board’ campaign builds on wave of new participants
The Recreational Boating & Fishing Foundation (RBFF) launched the Take Me Fishing “Get On Board” campaign in April to continue…
Read More » -
Blog Spotlight
Charting the course for future success
By Stephanie Vatalaro To build a pipeline of future participants, we must start engaging younger, more multicultural audiences now. That…
Read More » -
News
RBFF and DICK’s Sporting Goods host female anglers to encourage participation
Women continue to hit the water in droves with female angler participation at 19.7 million in 2020 – an all-time…
Read More » -
News
RBFF debuts 2021 Special Report on Fishing
Recreational fishing and boating continues to reach new and diverse audiences according to a new industry study from the Recreational Boating…
Read More » -
News
Wellness is the focus of National Fishing and Boating Week ‘Get On Board’ Campaign
A new study from Take Me Fishing and Discover Boating uncovers a wellness deficit in America as recreational activities begin reopening amid improving public…
Read More » -
News
Get On Board Campaign kicks off during National Fishing and Boating Week
The Recreational Boating & Fishing Foundation (RBFF), the National Marine Manufacturers Association (NMMA), and the Marine Retailers Association of the Americas (MRAA) announced the Get On…
Read More » -
News
Recreational fishing nets five million new and returning anglers in 2020
Fifty-five million Americans age 6+ went fishing in 2020 according to preliminary data from the Recreational Boating & Fishing Foundation’s…
Read More » -
News
Get On Board boating and fishing campaign extended
The National Marine Manufacturers Association, the Recreational Boating & Fishing Foundation, and the Marine Retailers Association of the Americas are continuing…
Read More » -
News
NMMA State of Recreational Boating update
NMMA held a State of the Recreational Boating Industry and Awards Presentation webinar featuring a host of speakers and honoring…
Read More » -
News
NMMA to host state of the industry and awards webinar
The NMMA has announced it will host a state of the industry and awards presentation webinar on Thursday, March 4…
Read More » -
News
Fishing participation increases among women and minorities
Recreational fishing has reached new diversity milestones, according to a new industry study from the Recreational Boating & Fishing Foundation (RBFF). The 2020…
Read More » -
Features
Fishing for a pandemic panacea
By David Gee More than 49 million Americans find their way to freshwater, saltwater and fly fishing ever year, but…
Read More » -
News
New campaign touts fishing and boating for stress relief
As COVID-19 continues to wear on Americans’ mental health, Take Me Fishing and Discover Boating have launched a new public…
Read More » -
Boating and fishing industries unite for summer marketing
Today, RBFF and NMMA announced the creation of an industry-wide marketing campaign to launch this summer as states start to relax…
Read More »