As part of its strategic plan, Pelican International Inc., a leader in the paddle sports industry, acquired Advanced Elements Inc., a pioneer in the inflatable market, through its wholly-owned subsidiary Confluence Outdoors Inc. This acquisition broadens Pelican’s portfolio in the paddle sports industry, as it now offers all of its quality products with a complete range of technology, in addition ...
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The newest – and best – tactic for reaching the unreachables
By Jim Emmons For more than five years, I’ve been trying to learn exactly how so many people perish while enjoying paddlesports. According to the U.S. Coast Guard’s 2019 Recreational Boating Statistics report, 613 Americans died while boating. Of them, 167 died while participating in canoeing, kayaking, standup-paddleboarding, row-boating and on inflatables. While overall boating deaths have declined for three ...
Read More »Boardworks Solr stand-up paddle board
Bringing in a new generation of customer and getting them interested in being on the water calls for carrying products to get them in the door. We at Boating Industry often refer to them as boat toys. These can be anything from kayaks to stand-up paddle boards (SUP), floating mats to towable tubes and everything in between. During our last ...
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