Tag Archives: Social Influencers

The inaugural Current Awards, hosted by Social Navigator, will take place on Thursday, February 13th at the 2020 Miami International Boat Show. Honoring the best of social media in the marine industry, the Current Awards will recognize the influencers and brands that have made an impact through outlets such as Facebook, Twitter, YouTube, Instagram, TikTok and more.  Social media provides ...

Boat and sportshows are embracing a new trend – social media influencers, also known as individuals with a large following on social channels and/or blogs that help influence decisions. According to a recent AdWeek article, 92 percent of consumers trust an influencer they follow more than traditional advertising.  To date, NMMA Boat & Sportshows have partnered with more than 100+ influencers, reaching a ...