Tag Archives: Recreational Boating & Fishing Foundation

Industry webinar offers new study insights

The Recreational Boating & Fishing Foundation (RBFF), the Marine Retailers Association of the Americas (MRAA), and the National Marine Manufacturers Association (NMMA) recently shared findings from a comprehensive study conducted by Left Brain Marketing, Inc. with individuals who purchased a boat in 2020 or 2021. The study was fielded to better identify and understand challenges associated with boat shopping and ownership experiences.Left Brain Marketing ...

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RBFF awards 2022 state R3 grants

Through its State R3 Program Grants, the Recreational Boating & Fishing Foundation (RBFF) recently awarded funds to 11 programs in 10 states. Now in its eighth year, the State R3 Program Grants’ goal is to support state recruitment, retention, and reactivation (R3) initiatives to increase fishing and boating participation. The programs must focus on one of three areas: Communicate the relevance ...

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RBFF names new president and CEO

The Recreational Boating & Fishing Foundation (RBFF) announced Dave Chanda as the organization’s new president and chief executive officer. In his new role, Chanda will manage all aspects of RBFF operations and assume responsibility for meeting the strategic goals set by RBFF leadership. Chanda, who originally joined the RBFF team in 2017 as Vice President of State & Federal Engagement, ...

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RBFF appoints new board chairman

The Recreational Boating & Fishing Foundation (RBFF) announced the appointment of Jeff Pontius as its new Board Chairman, as well as the appointment of five other Board positions and five new Board members. The new members will help RBFF continue to increase fishing and boating participation, working toward the 60 in 60 goal. Starting March 1, 2020, Jeff Pontius officially takes ...

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RBFF announces 2019 grantees for education fund

The Recreational Boating & Fishing Foundation (RBFF) announced the 2019 grantees for its George H.W. Bush Vamos A Pescar Education Fund, the fourth round of grants since the program launched in 2014. Twelve grantee organizations will work to bring fishing and boating experiences and conservation education to Hispanic families in eight states. The education fund awarded a total of nearly $60,000 ...

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Freshwater focuses on consumer-driven innovation

Freshwater fishing remains a critical market segment within the boating industry. Recent data from Statistical Surveys confirms that the market continues to exhibit solid growth in the single digit range.  According to SSI, sales of new retail registered outboard-powered aluminum fishing boats in the U.S. increased from 61,000 in 2016 to 62,000 in 2017.  Total freshwater fishing, which includes aluminum ...

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RBFF welcomes three new board members

The Recreational Boating & Fishing Foundation recently announced the appointment of three new members to its Board of Directors. Diane Bristol, Ken Hammond and Glenn Hughes will work closely with RBFF leadership to meet its mission, including its goal to increase participation from the current level of 47 million anglers to 60 million in 60 months. “Diane, Ken and Glenn all ...

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Multi-agency, association agreement seeks to bolster boating, fishing

The U.S. Fish and Wildlife Service (USFWS), Bureau of Land Management (BLM), and the U.S. Forest Service (USFS) have announced a new memorandum of understanding (MOU) with the Association of Fish & Wildlife Agencies (AFWA), the American Sportfishing Association (ASA), the National Marine Manufacturers Association (NMMA) and the Recreational Boating & Fishing Foundation (RBFF). The unprecedented MOU, signed just after ...

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RBFF launches 60 in 60 Toolkit to increase fishing participation

announced the release of its 60 in 60 Toolkit. The toolkit, which includes research, best practices and free resources, aims to help fishing and boating stakeholders increase participation from the current 46 million anglers to 60 million anglers by 2021, contributing to gains in boating and conservation. "State agency and industry response to the 60 in 60 goal has been ...

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RBFF to host webinar on effective outreach to Hispanic community

The Recreational Boating & Fishing Foundation has announced it will be hosting a webinar, Effective Outreach to the Hispanic Community, on Thursday, Apr. 20 at 3 p.m. EST. “Think you don't need to market to the Hispanic audience? Think again. Changing demographics throughout the country bring a great opportunity for the fishing and boating communities to engage with Hispanics,” said ...

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