RBFF
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News
Fishing participation increases among women and minorities
Recreational fishing has reached new diversity milestones, according to a new industry study from the Recreational Boating & Fishing Foundation (RBFF). The 2020…
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Dealers
Industry’s ‘Get On Board’ campaign signals success
In under two months, a collaborative marketing campaign from Take Me Fishing and Discover Boating has reached an audience of more than 640 million.…
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News
RBFF adds 2 new members to board of directors
The Recreational Boating & Fishing Foundation (RBFF) recently announced the addition of two new members to its Board of Directors.…
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News
RBFF announces findings of 2020 Special Report on Fishing
The Recreational Boating & Fishing Foundation (RBFF) announced the findings of the 2020 Special Report on Fishing, noting participation is still…
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News
RBFF fishing license study shows opportunities
Today, the Recreational Boating & Fishing Foundation (RBFF) announced the findings of a new fishing license mystery shopper study, which…
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Features
Fishing for a pandemic panacea
By David Gee More than 49 million Americans find their way to freshwater, saltwater and fly fishing ever year, but…
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News
New campaign touts fishing and boating for stress relief
As COVID-19 continues to wear on Americans’ mental health, Take Me Fishing and Discover Boating have launched a new public…
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Boating and fishing industries unite for summer marketing
Today, RBFF and NMMA announced the creation of an industry-wide marketing campaign to launch this summer as states start to relax…
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News
RBFF education fund brings funding to 12 states
The Recreational Boating & Fishing Foundation (RBFF) announced the 2020 grantees for its George H.W. Bush Vamos A Pescar™ Education Fund, the…
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