Tag Archives: RBFF

RBFF promotes senior staff

Two senior RBFF staff members have been promoted: Rachel Piacenza has been promoted to Senior Director, Marketing, after leading the successful Get On Board campaign in FY23. Stephanie Hussey, RBFF's longest tenured employee, has been promoted to Senior Director, Government Engagement.

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Conservation on the water

By Jamie Stafford According to a Pews Research Center report, 67% of Gen Z and 71% of millennials cite climate change as a top concern for the future, and around 57% of baby boomers say the same. Baby boomers currently represent the majority of the boating industry, but increasingly, younger generations are aging into this industry as well. Today, consumers ...

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RBFF adds new board members

The Recreational Boating & Fishing Foundation (RBFF) announced six additions to its Board of Directors. Louis Chemi (Freedom Boat Club), Carly Hysell (Garmin International), Wade Middleton (Careco TV), Bryan Seti (Yamaha Motor Corporation), Shelley Tubaugh (Grady-White Boats) and Kendra Wecker (Ohio Department of Natural Resources) bring more than a century and a half of combined experience in the fishing and ...

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RBFF releases 2022 Special Report on Fishing

Recreational Boating & Fishing Foundation

Fifty-two million Americans age 6+ went fishing in 2021, according to preliminary data from the Recreational Boating & Fishing Foundation's (RBFF) 2022 Special Report on Fishing. Down slightly from 2020, fishing participation exceeded 50 million for the second time in 14 years, posting gains over 2019 and supporting a six-year upward trend. "We were all hoping to hit our goal of 60 ...

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RBFF hosts female writers for Take Me Fishing experience

In celebration of the 20th anniversary of National Fishing & Boating Week, a diverse group of female writers will join the Recreational Boating & Fishing Foundation (RBFF) for a Take Me Fishing boating and fishing experience happening June 7 – 10 in Seattle, Wash. "Our goal is to provide media with an opportunity to experience first-hand all the joys fishing and ...

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RBFF, ASA launch new fishing campaign

The Fishing… Share the Fun angler engagement campaign is a first-of-its-kind industry-wide collaboration between the American Sportfishing Association (ASA) and the Recreational Boating & Fishing Foundation (RBFF). The campaign’s mission is to galvanize sportfishing industry leaders and the broader recreational fishing community to share their love of fishing and engage in customer retention activities to keep new anglers on the water this spring and summer. It ...

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RBFF: A strong industry organization with resources for all

By Adam Quandt A conversation with the Recreational Boating & Fishing Foundation’s president Dave Chanda and senior vice president of marketing and communications Stephanie West Vatalaro. During this year’s Discover Boating Miami International Boat Show, Boating Industry had the opportunity to sit down with president Dave Chanda and senior vice president, marketing and communications Stephanie West Vatalaro from the Recreational ...

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Industry webinar offers new study insights

The Recreational Boating & Fishing Foundation (RBFF), the Marine Retailers Association of the Americas (MRAA), and the National Marine Manufacturers Association (NMMA) recently shared findings from a comprehensive study conducted by Left Brain Marketing, Inc. with individuals who purchased a boat in 2020 or 2021. The study was fielded to better identify and understand challenges associated with boat shopping and ownership experiences.Left Brain Marketing ...

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RBFF awards 2022 state R3 grants

Through its State R3 Program Grants, the Recreational Boating & Fishing Foundation (RBFF) recently awarded funds to 11 programs in 10 states. Now in its eighth year, the State R3 Program Grants’ goal is to support state recruitment, retention, and reactivation (R3) initiatives to increase fishing and boating participation. The programs must focus on one of three areas: Communicate the relevance ...

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