Dealers share approaches for bettering the bottom line Top dealers understand the importance of cultivating new revenue. Planning is critical, and the path to a better bottom line often begins when the current boating season starts to wind down and thoughts turn to the year ahead. A number of Boating Industry’s 2017 Top 20 dealers took unique approaches when it ...
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2017 Best in Class: Best Customer Service
Best Customer Service Port Harbor Marine South Portland, Maine Port Harbor Marine places customer loyalty above CSI scores when it comes to fostering a dealership service focus. “Our strategy is designed to improve the store first and then use mechanisms to insure we are getting the scores we deserve,” says Port Harbor Marine President Rob Soucy. “The first thing we work ...
Read More »2017 Best in Class
Below are the Best in Class award recipients for 2017. Boating Industry recognized eight companies with special “Best in Class” awards, for Top 100 companies that particularly excelled in one area of their business. Best Boat Show Strategy – Lake Union Sea Ray, Seattle, Wash. Best Customer Service – Port Harbor Marine, South Portland, Maine Best Events – Oak Hill Marine, ...
Read More »Create an outline for developing employees’ career paths
If you have quality employees you want to keep working for your business, you need to have a plan to develop them and lead them on a satisfying career trajectory. This plan has to be an actual plan, not just an “idea” for how you might do this in the future. Recent interviews I have conducted for a couple recent ...
Read More »Boat clubs build the boaters of tomorrow
Boat clubs rose in popularity during the recession when many other areas of the marine industry struggled, and they continue to thrive as we enter a potential growth period. However, they remain a bit of a mystery to the industry at large. Aren’t these clubs taking business away from dealerships? Not necessarily. Boat clubs have been perceived as a threat ...
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