One of the major shifts in social media trends in the past few years is the proliferation of live streaming video and story platforms, which both have a high level of organic consumer engagement. Started on Periscope and Snapchat, respectively, these social media tools are now on Instagram and Facebook and available to a wider audience. Trying any new social ...
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Live streaming and story platforms lead social media trends
Social media moves fast. Once you think you’ve got it mastered, there’s a new trend or platform to learn. And your customers are moving right along with it – they want information in the palm of their hand, right in the moment, and what they consider “engaging content” is constantly changing. One of the major shifts in social media trends ...
Read More »Nautique receives Florida Sterling Manufacturing Business Excellence Award
This week, Nautique Boat Company accepted the 2017 Florida Sterling Manufacturing Business Excellence Award in the category of companies with more than 200 employees. The Sterling Awards are presented each year by the Governor of Florida to high-performing, role-model organizations, both private and public, who demonstrate superior management approaches and role model results. Nautique achieved this based on six criteria: leadership, ...
Read More »Nautique partners with Wake For Warriors
Nautique announced a new partnership with the Wake for Warriors nonprofit organization. Over the past few years Wake for Warriors and its founder David Deep have been coming to the aid of American Veterans upon returning home from service. Deep and his team accomplish this by giving these heroes a day out on the water with their friends and family creating ...
Read More »Nautique launches Super Air Nautique GS22
Nautique has released a new 22-foot boat, the Super Air Nautique GS22. The GS22 has taken design and engineering elements from the G-series and Ski Nautique 200 to design a vessel for overall watersports performance. Nautique says this boat answers consumer demand by creating a big brother to further evolve the GS line up. Features include new technology in the ...
Read More »Correct Craft companies celebrate manufacturing day
On Friday Correct Craft companies across the country hosted local students from area high schools and colleges as part of National Manufacturing Day. Manufacturing Day is an annual event during which North American manufacturers open their doors to showcase the potential of modern manufacturing and foster interest in manufacturing careers, while changing the misperception of manufacturing as an antiquated industry ...
Read More »Nautique Boat Company launches new website
Nautique announced the introduction of its new 2017 website on Tuesday. The website was built to have a responsive design for viewing on all desktop and mobile devices. Customers can instantly view information on Nautique products, worldwide events, videos, professional athletes and more. Customers can build their own boat at designyournautique.com. “Each year, Nautique Boat Company progresses further ahead driving ...
Read More »Correct Craft increases revenue 47 percent, best year in company history
On Tuesday, Correct Craft announced that the 2016 model year was the best year in the company’s ninety-one year history. Correct Craft’s growth strategy, which is a combination of internal optimization and targeted acquisitions, resulted in significant growth for the model year ended June 30, 2016 as revenues increased 47 percent and net income increased 45 percent compared to the ...
Read More »Super Air Nautique G23 wins 3X Wakesurf and 4X Wakeboard Boat Of The Year
The Super Air Nautique G23 has been honored with the WakeWorld Riders Choice award for both "Wakeboarding Boat of the Year" and "Wakesurfing Boat of the Year" in 2016. In addition to winning “Wakeboarding Boat of the Year” four times in a row, the G23 has been the only recipient of “Wakesurfing Boat of the Year” since its inception. This ...
Read More »Nautique launches Super Air Nautique GS20
Nautique introduced the first-ever Super Air Nautique GS20. The new 20-foot boat is built for multi-sport performance blending designs from the G-series and Ski Nautique 200. Nautique held a launch event for the GS20 at the GM Heritage Center in Detroit. The Super Air Nautique GS20’s hull is designed to optimize the wake and wave under running conditions for wakeboarding, ...
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