Tag Archives: Leif Ottosson

Navico, parent company to the Lowrance®, Simrad®, B&G® and C-MAP® brands announced today that its board of directors has appointed Knut Frostad as President and Chief Executive Officer – assuming the role of outgoing chief executive, Leif Ottosson. “We thank Leif Ottosson for leading ten years of transformation and growth in Navico,” said Hugo Maurstad, chairman of the board of ...

Simrad Yachting announced the Simrad Cruise,  a new chartplotter on the market. Cruise features an easy-to-use interface, sunlight-viewable display, pre-loaded U.S. coastal charts, mounting bracket and sonar transducer.    The user interface is controlled with a rotary dial and keypad, ensuring smooth navigation through menus, and provides the vital information needed for a safe and enjoyable time on the water ...

Lowrance recently announced that its Lowrance LiveSight Sonar transducer will be available for consumer purchase in May 2019.  Immediately compatible with Lowrance HDS LIVE displays, LiveSight Sonar gives users the ability to track lure and fish movements in real time with a wider coverage area and at greater distances. LiveSight Sonar offers a complement to Active Imaging, which provides high-resolution ...

Navico, parent company to the Lowrance, Simrad, B&G and C-MAP brands, announced the passing of Darrell J. Lowrance, founder of its Lowrance brand.    Darrell served as President and CEO of Lowrance Electronics from 1964 to 2006, and was responsible for many breakthroughs in marine electronics. In addition to the first recreational sonar product for anglers – the Fish-Lo-K-Tor (also known ...

Navico, parent company to the Lowrance, Simrad, B&G and C-MAP brands announced today Knut Frostad has joined the management team as executive vice president of digital business and marketing. Frostad brings extensive industry experience, most recently serving as chief executive officer of Volvo Ocean Race. Frostad will be responsible for enabling a large set of new services for a full ...

Navico — manufacturer of marine electronics and parent company to the Lowrance, Simrad and B&G brands — announced the release of a web-based version of its popular and award-winning System Builder software – System Builder Cloud. Like the original version of System Builder, System Builder Cloud is a software tool that allows sales personnel to quickly produce a quote for ...