Lauren Labunsky
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Blog Spotlight
Kick off the new year with an end-to-end digital marketing strategy
By Lauren Labunsky Happy New Year, boat dealers! Many of you likely set goals or made a New Year’s resolution…
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Blog Spotlight
Outshine competitors on the search engine
By Lauren Labunsky Dealers may often wonder – what’s the need to have both Search Engine Optimization (SEO) and Search…
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Blog Spotlight
Guide your customers through the path to purchase
By Lauren Labunsky The “customer journey” and what it looks like in today’s world has become a hot topic as…
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Blog Spotlight
Leverage Facebook advertising to reach local prospects
By Lauren Labunsky The main reason why Search Engine Marketing (SEM) is such an effective advertising strategy is because people…
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Blog Spotlight
Disrupt the customer journey
The customer journey is a popular topic of discussion in the world of digital marketing. These days, it’s not as…
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Blog Spotlight
Optimize your site for voice search
By Lauren Labunsky As smartphones and home voice assistants become more popular, it has become crucial to optimize your dealership…
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Blog Spotlight
Sell more this summer with SEM
The online world can be a crowded place. With most businesses now on board with creating a strong online presence,…
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Blog Spotlight
Online reputation critical to dealer success
As a boat dealership owner or manager, you’ve likely given your business’ local reputation some thought. Maybe your dealership is…
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Blog Spotlight
Creating content that converts
In the marketing world we always hear the phrase, “Content is King.” We see that ways of consuming content, from…
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Blog Spotlight
Prioritize quality over quantity for best ROI
Email marketing has been around nearly as long as the Internet has existed, but the nature of this digital strategy…
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