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Tag Archives: larson

Freshwater focuses on consumer-driven innovation

Freshwater fishing remains a critical market segment within the boating industry. Recent data from Statistical Surveys confirms that the market continues to exhibit solid growth in the single digit range.  According to SSI, sales of new retail registered outboard-powered aluminum fishing boats in the U.S. increased from 61,000 in 2016 to 62,000 in 2017.  Total freshwater fishing, which includes aluminum ...

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Matthew Vetzner named marketing VP at Marquis/Larson

Matthew Vetzner was announced as the vice president of marketing, at the annual Marquis | Larson Group dealer meeting that concluded August 11th. Vetzner previously held the title of director of marketing. "Since joining me in January 2014, Matthew has single-handedly overhauled the marketing at both organizations to be one of class, professionalism and results," said Marquis | Larson Group ...

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More from Jacobs on Genmar bankruptcy

“I’ve had more sleepless nights between the beginning of last year and until the recent days of resolving this thing than I’ve had in all the rest of my life put together … I’ve never had anything affect so many people’s lives as this did. Until I finally got past that guilt stage, that sense of what I’d done, I ...

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