Tag Archives: jet ski

Kawasaki celebrates 50 years of PWC

Kawasaki Jet Ski debuted the original Jet Ski watercraft in 1973. “For 50 years, Kawasaki Jet Ski has been synonymous with ‘good times’ on the water,” said Bob O’Brien, Kawasaki’s director of marketing. “As an early leader in the PWC category, Kawasaki and Jet Ski developed a fun-loving lifestyle centered around the exhilaration of combining speed with control.” The first ...

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Bring in the jets

By Adam Quandt While the entire recreational marine industry has been extremely hot over the last few years, there’s one segment in particular that has been absolutely on fire; Personal watercraft (PWC). Despite facing similar and near-constant supply chain challenges as the rest of the industry, the PWC market has been a driving force to getting people of all ages ...

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Race circuit offers unique spotlight to dealers, OEMs

By Adam Quandt Adrenaline pumping, hairpin turns, eyes set on finishing first — there’s something about the racing side of any sport that shines a special spotlight on whatever the activity may be. Pro Watercross — a non-profit organization — in the personal watercraft world is certainly no exception. Despite getting underway almost two months behind schedule — with cancellations, ...

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SkiSafe Expands Jet Ski and Personal Watercraft Program

LAKE SUCCESS, N.Y. – SkiSafe Insurance announced the expansion of its leading Jet Ski and Personal Watercraft Insurance program to provide coverage for stand-up jet skis. Already the leading insurer of jet skis nationwide, SkiSafe will now offer its broad coverage and affordable premiums to stand-up jet skiers. Executive Vice President Howard Reiff said, “Our studies indicate that stand-up riders are every bit ...

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