Tag Archives: January 2015

From optimism to confidence Even though boat sales bottomed out in 2011, even though the boating industry has continued to grow since then, the last couple of years have been ones of what can best be described as cautious optimism. But with an improving economy, and another year of robust boat sales growth, that optimism is being replaced by confidence ...

Industry leaders share their thoughts on the top issues facing the boating industry this year To go beyond the numbers, we asked several industry leaders what they saw as the key challenges the marine industry will be dealing with in 2015 and beyond. In the print edition, some answers were edited for space or clarity. You can read more from ...

With a special nod at productivity, these apps were curated for boating businesses and boaters alike to get the most out of their mobile devices. For the complete directory, visit BoatingIndustry.com/AppDirectory   10,000ft Operating Systems: iOS, Android Description: 10,000ft is project management software for strategic planning and management of all company projects. Look across projects and track multiple teams at ...

Although small, the wake segment has recovered more quickly than other parts of the market and is getting plenty of attention. Boating Industry talked to Bill Yeargin, president and CEO of Correct Craft, parent company of Nautique Boat Company, one of the biggest players in that segment. Correct Craft also recently acquired the PCM and Crusader engine brands, increasing its ...

Two engine manufacturers take different design paths and aim to bring innovation to the sterndrive market As the economy is slowly improving, the sterndrive segment is seeing more innovation and change. With this innovation comes a turning point for marine engine manufacturing. The automotive industry has long dictated the exoskeleton of sterndrive engines. Auto engines of the past were comparable ...

Margaret Podlich, president of BoatUS, was named the 2014 Darlene Briggs Woman of the Year award winner at the Marine Dealer Conference and Expo, held on November 16-19, 2014. Podlich is the 29th recipient of the award, which is presented annually to an outstanding woman who is actively involved in the marine industry. Podlich was named president of Boat US ...

There’s an expression that I’m sure you’ve all heard before: “You can’t teach an old dog new tricks.” I hate that expression. And I hate it more and more as I get older. Don’t get me wrong, I’m okay with aging. I don’t mind the few white hairs on top of my head. But don’t tell me that because we’re ...

Creating synergies and new profit centers Not long ago, boat rental was seen as the competition of boat dealers. But in the shadow of the great recession, drastic changes have brought clubs and rentals into the realm of traditional boat dealers and stakeholders. That novel alliance has created new synergies for the dealer and has raised the profile of non-standard ...

At a certain point in life, most people stop making New Year’s resolutions. The old “I’m going to lose weight/stop smoking/exercise more” tend to lose their charm, especially as they fall apart sometime before February 1. Even with that in mind, I’m going to urge you to make a New Year’s resolution for your business – and that’s one of ...