Tag Archives: Its R Life

Social media influencers ‘Get On Board’ this summer

Get On Board Boating Campaign

A fleet of social media influencers from all walks of life are helping Discover Boating encourage people to "Get On Board"--and on the water--this summer. The program, which kicked off in May, is driving interest and participation in boating among new, younger and more diverse audiences. To date, influencer partners have generated millions of interactions (likes, shares, comments, views and clicks) and impressions (the ...

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