Tag Archives: Grow Boating

Discover Boating launched a new episode – a beginner’s guide on how to dock a boat – in its five-part digital video series ‘Boating Basics: Pro Tips’ powered by Progressive® to support ongoing efforts around boater engagement and education. In episode three, “6 Steps to Docking a Boat Like a Pro,” boaters will learn simple tips to prepare for any ...

The Northwest Marine Trade Association (NMTA) is pleased to announce the 2021 grant program for non-profits or for-profit entities applying for a specific grow boating purpose. The grants are being awarded through the NMTA’s Grow Boating program whose mission is to increase the number of boaters and encourage current boaters to boat more often. Since 2003, NMTA has spent nearly ...

"Even before the Covid-19 pandemic left many Americans stuck at home, boating was on the rise. The boom has been fueled in part by innovations that make boats easier to use, new models of drawing customers — such as boat clubs and subscriptions — and a push to attract a broader swath of the American population." That's from a recent ...

As a result of Discover Boating’s recent media pitches, Women’s Health magazine online (reach: 4 million unique monthly visitors) featured a number of water sports to try this summer and encouraged readers to visit DiscoverBoating.comto learn more. Below is an excerpt from the article, “20 Cool Water Sports You Should Totally Try This Summer.” Swimming, surfing, snorkeling, and all of the other ways ...

By Adam Quandt Boating is in, in a big way this year. With articles in national and international publication such as the New York Times, Fox Business and the Associated Press, it’s clear that boating is the activity of choice in lieu of family vacations and other activities cancelled by the COVID-19 pandemic. One writer in a recent article in ...

NMMA and MRAA today announced the merger of Grow Boating, Inc. into NMMA as part of a redefined strategic partnership between the two organizations. In addition, NMMA in Canada will work with the U.S.-based NMMA and MRAA to develop coordinated campaigns supporting a more unified North American brand.The efforts are designed to better-amplify and expand Discover Boating as the marine ...

NMMA today announced that Carl Blackwell, its longtime chief marketing officer and president of Discover Boating, has decided to step down. The move comes as the Discover Boating campaign reaches key milestones and hits its stride in attracting new boaters to the boating lifestyle. The association has tapped Ellen Bradley, NMMA chief communications officer, to lead both marketing and communications. ...

The Northwest Marine Trade Association’s (NMTA) Grow Boating Grant Program has awarded $31,000 in funding to 18 boating programs in the Pacific Northwest. Over the past 17 years the program has granted more than $2 million in funding to non-profit groups or organizations that help boost the number of boaters and watercraft users and encourage boaters to use their boats ...

Earlier this month, Bryan Seti, general manager of sales and marketing, Yamaha WaterCraft Group, was elected chairperson of the Grow Boating Board of Directors during their annual meeting in Chicago. Seti succeeds Joe Lewis, owner and general manager of Mt. Dora Boating Center, who served as chairperson from 2011 through October 2019.Seti joined Yamaha in 1998 and leads sales and ...

As part of its educational partnership, Grow Boating and MRAA are now offering the second course – Selling to First-Time Boat Shoppers’ Motivations – in a three-part series of e-learning courses, which can be viewed at www.mraa.com/GrowBoating.  The purpose of the series, Grow Your Dealership with First-Time Boat Buyers, is to transform Discover Boating’s research of first-time boat buyers into education, tools and resources that ...