ENGLEWOOD, Colo. – The National Marine Manufacturers Association (NMMA) today endorsed Gevo, Inc.’s (Nasdaq:GEVO) use of its renewable biobutanol (also known as isobutanol) by the marine industry as an effective, less damaging, more suitable biofuel alternative than ethanol for powering various types of marine and recreational boat engines. Engine manufacturers from across the recreational boating industry have identified biobutanol as ...
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BRP-Evinrude showcases biobutanol during test rides at Miami International Boat Show
STURTEVANT, Wis. – Through its Evinrude brand, BRP will be showcasing the alternative fuel biobutanol, a second-generation biofuel, during test rides at the Miami International Boat Show. BRP’s Evinrude engineers have been collaborating for four years with the National Marine Manufacturers Association (NMMA) and several engine and boat manufacturers in the testing of advanced alternative fuels for use in recreational ...
Read More »Marine Marketers of America announces 2014 Neptune Award winners
MIAMI – Marine Marketers of America (MMA) today announced the winners of its seventh-annual 2014 Neptune Awards for Marketing Excellence during the Miami International Boat Show Industry Breakfast. “There were 122 entries in 14 categories, our largest field ever,” said Wanda Kenton Smith, president of MMA. “There was great diversity – entries came from companies large and small, sail and ...
Read More »Evinrude extends partnership with Cabela’s National Walleye Tour
MOUNTAIN HOME, Ark. – Bombardier Recreational Products (BRP), makers of Evinrude E-TEC outboards, has re-joined the Cabela’s National Walleye Tour (NWT) as an official sponsor for the 2015 season. The renewal was finalized as the NWT prepares for the upcoming season, scheduled to kick off May 7 on the Mississippi River at Lake City, Minn. As part of the agreement, Evinrude ...
Read More »BRP adds 78 new Evinrude dealers in 2014
Sturtevant, Wis. – BRP signed 12 new Evinrude dealers during the final quarter and a total of 78 new North American dealers partnered with Evinrude in 2014. During this same time period, BRP added 20 OEM boat builders to its partner portfolio. In the past year, manufacturers such as Campion Boats, Cape Horn, Kingfisher, Tidewater and Scout have signed supply ...
Read More »An industry coming together
I can be a bit of an idealist sometimes. And one of my ideals is a united recreational marine industry, all of us working together to deliver a boating experience that exceeds customers’ expectations every time and to create a business environment that everyone wants to work in. When I see evidence of that, it makes my day. That’s why ...
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