Tag Archives: Cutwater

Discover Boating, powered by the NMMA and Marine Retailers Association of the Americas (MRAA), launched this month its new campaign, ‘See You Out Here’ across the U.S. and Canada. The campaign invites boaters of all backgrounds to explore life in, on, and under the water and in addition to its traditional run throughout spring and summer, will be extended year-round as ...

As part of the Discover Boating brand evolution strategy recently shared by NMMA and MRAA, independent creative and media agency Cutwater has been selected to lead development of the Discover Boating brand platform and consumer campaign. The agency will report to the NMMA team as part of the consumer-facing awareness work the association manages on behalf of the industry’s Discover Boating initiative. “As a ...