Tag Archives: Brunswick Corp.

Lowe Boats names new general manager

Lowe Boats has named Greg Falkner as general manager effective immediately.  Falkner joins Brunswick from Harley-Davidson where he worked in a variety of leadership positions since 2001, most recently leading H-D’s Parts and Accessories Product Portfolio where he led a team of category & product managers in the developed and execution of consumer-driven growth plans for this $400 million business. ...

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Mercury Marine raises hurricane relief funds through T-shirt sales

Mercury Marine announced that proceeds from sales of a special, Bahamas‑themed T‑shirt have resulted in a donation of more than $15,000 to the American Red Cross in support of Hurricane Dorian relief efforts. With a pledge to donate the profits, Mercury began offering the shirt at its apparel website, MercuryDockstore.com, shortly after Dorian hit the Bahamas in early September. The ...

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Freedom Boat Club holds largest conference in company history

Freedom Boat Club, a division of Brunswick Corporation (NYSE: BC) and the nation’s oldest and largest boat club and boat club franchisor, has just completed the largest franchise conference in company’s 30-year history and its first since being acquired by Brunswick.  The theme of the event, Expanding Horizons, celebrated three decades of success with a recognition of the now more than 200 ...

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Lund introduces two Tyee models for 2020

Lund recently announced the introduction of two new Tyee models for the 2020 model year. The new Tyee is available in an 1875 or 1975 model and comes in a new Limited trim package as well. “The Tyee has always been an extremely versatile fishing boat for the serious big water angler who not only demands the newest fishing innovations, ...

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Brunswick sets records at FLIBS 2019

Brunswick Corporation announced that its Sea Ray, Boston Whaler and Mercury Marine brands have set multiple records during the 2019 Ft. Lauderdale International Boat Show.  Sea Ray, which launched a new 320 Sundancer Coupe at Ft. Lauderdale, saw an 80% increase in show sales from a year ago. Brunswick said Boston Whaler continues to benefit from significant year-over-year sales growth ...

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Brunswick aims to represent marine industry at CES 2020

Brunswick Corporation (NYSE: BC) announced that it will make its debut as an exhibitor at the 2020 Consumer Electronics Show (CES) in Las Vegas, Jan. 7-10, 2020.  Brunswick said it will highlight its technology leadership in recreational boating while showing how its ACES strategy of autonomy, connectivity, electrification and shared access will help define the future of the marine industry.  ...

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Brunswick announces third quarter financial results

Brunswick Corporation (NYSE: BC) today reported results for the third quarter of 2019. "Our third quarter performance reflects the continued successful execution of our marine strategy and reinforces the tremendous confidence we have in the future growth opportunities within each of our businesses," said Brunswick chief executive officer David Foulkes. "Both gross and operating margins expanded during the quarter, despite ...

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Mercury receives record donations for annual food drive

Mercury Marine’s annual “Fill the Boat to Cast Out Hunger” food drive to benefit the Fondy Food Pantry has raised close to $13,000 — a new record for food and cash donations. For a full week, Mercury employees in Fond du Lac participate in one of the most popular company events of the year. In 2019, Mercury employees contributed 4,811 pounds of nonperishable food ...

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Sea Ray launches new Sundancer 320 Coupe Outboard

Continuing its celebration of 60 years of boatbuilding, Sea Ray will officially debut the newest addition to the Sundancer family, the Sundancer 320 Coupe Outboard, at the Fort Lauderdale International Boat Show, Oct. 30–Nov. 3. Prior to the official debut, Sea Ray offered a sneak peek of the new coupe during a multi-day launch event in Miami, Oct. 11–12, featuring ...

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Lund partners with student angling tournament

It was just three years ago when the idea of creating a Student Angling Tournament Trail (SATT) was beginning to unfold. The idea was simple, create a tournament trail for student anglers while using a Lund boat and Mercury engine raffle to raise money for the circuit. Just a short three years later, and with a tremendous support group behind ...

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