Blogs
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Blog Spotlight
Open Letter: New Government, New Challenges – Join our CEO at ELEVATE to tackle what’s ahead.
Your success in 2025 will depend - at least in part - on the decisions you make. Inventory decisions, pricing…
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Blog Spotlight
Here’s the remedy to revive sagging sales
By Mark Overbye My inbox has an email I’d rather not reread. Those lurking numbers sting my eyes. Pesky statistics…
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Blogs
How to nimbly outmaneuver competitors
By Mark Overbye I want more people to buy my stuff. So do you. We’ve significantly invested in developing products…
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Blog Spotlight
Yeargin: Losing Capitalism
By Bill Yeargin (The original version of this article was published in CEO WORLD magazine) I am a CEO, not…
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Blogs
Are you now selling harder? There’s a better way
By Mark Overbye Challenging times call for introspection. When Paul McCartney was in a tough spot, he wrote these prophetic…
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Blog Spotlight
Want to Help? Join Me in Washington, D.C.
By Bill Yeargin If you lead an organization in the boating industry, we need your help. Please plan to join…
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Blog Spotlight
Do this to make the most effective business decisions
By Mark Overbye Never retreat, attack in a new direction. Pure wisdom. Ever been in a management meeting where Plan…
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Blog Spotlight
How tracking your customers’ purchase journey can help your marine dealership
By Nicole SchantzVP of OEM and Strategic Initiatives, Trader Interactive The introduction of online research and digital retailing tools has…
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Blogs
How to become the best choice, especially in turbulent markets
By Mark Overbye I’d like to catch the culprit dripping corrosive venom on my confidence at 3am. I’m trying to…
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Blogs
Awakening the awareness
By Nikki Storey If you were to ask me, the number one trait required for success in the marine industry…
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