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Tag Archives: At the Helm

At the Helm: Charting the next course

A visit to Boating Industry’s archives recently reminded me of the significance of a recent deep-sea discovery, and its importance to a newly minted trade press editor who has a love of naval history. In mid-August, a team led by Paul G. Allen, the billionaire co-founder of Microsoft, announced that it had found unmistakable wreckage of the USS Indianapolis 18,000 ...

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At the Helm: It’s all about product

More than anything else, it’s new product that pushes boat, engine and accessory sales.  Whether it’s a new, more efficient engine or a feature-loaded boat model, boaters are driven to pursue the latest, greatest thing. Without innovation, there’s no burning desire to buy. We know that – and we also know that new product information is one of the most ...

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At the Helm: A Top 100 stronger than ever

This month we recognize the Boating Industry Top 100 – the best boat dealers in North America. And as we celebrate their success for the 12th time, the dealers on the list are stronger than they have been since before the Great Recession. The Top 100 and Hall of Fame reached nearly $2.7 billion in total revenue in 2015, surpassing ...

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At the Helm: 16 reasons to attend MDCE 2016

For boat dealers, the Marine Dealer Conference & Expo is one of your best options for growing and improving your business. MDCE, produced by the Marine Retailers Association of the Americas and Boating Industry, is December 5-8 in Orlando. There are plenty of reasons to attend MDCE, but here are 16 of the best. Find more at MarineDealerConference.com. 1. Josh ...

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At the Helm: Fueling Growth

When I first became a journalist, what inspired me most about my new line of work was that every time I researched an idea, conducted an interview or wrote an article, I learned something new. While my passion for this job has evolved in the past 12 years, I still get a thrill from that learning process. In this issue’s ...

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