Tag Archives: ASA Electronics

ASA Electronics recently announced the hire of Rachel West as the marketing director after Monica Pletcher’s retirement. In this role, West will manage the marketing team and handle strategic planning, digital marketing, and brand management. She brings 12 years of combined education and experience in the RV industry. “We are thrilled to have Rachel with us. Her leadership and drive ...

Electronics is partnering with Bongiovi Acoustics to bring their patented DPS Core Technology to select ASA products. ASA will be the exclusive marine industry supplier for this Digital Signal Processing system. “We really wanted to create a sound system that could stand up to the noise associated with boating while still maintaining a quality sound. The Bongiovi system gave us ...

ASA Electronics and XKGLOW of Athens, Ill., announced a new global partnership. ASA will bring XKGLOW’s LED light system, XKCHROME, to the marine industry. In addition to the exclusive marine partnership, ASA will also be offering the XKCHROME lighting system to the RV industry. XKCHROME is the latest smartphone controlled LED lighting system from XKGLOW, a market the company entered ...

ASA Electronics sponsored an in-house project with the IN-MaC Technology Adoption Program along with Purdue University to increase the efficiency of its fabrication department. Beginning in May 2016, the program worked in cooperation with ASA Electronics to lay out a specified improvement plan. The program is at a close, but the process is ongoing. Utilizing the consultation and support from ...

After close to a decade with ASA Electronics, heavy duty industry manager Fred Roetker is retiring. Roetker’s resume at ASA includes a list of accomplishments ranging from Employee of the Year to record sales for the division from 2010 to 2014. “Working at ASA for the past nine years has been a great experience. I have learned in detail what ...

ASA Electronics has promoted Mike Landis to Midwest regional sales manager of its Marine Division. His new role will be to represent ASA Electronics to the entire Midwest region. “My previous responsibilities were in the agricultural, powersports, and RV industries, and were not specific to one region. With this new position, I will be able to personally visit my accounts ...

ELKHART, Ind. – ASA Electronics has partnered with Pac-West Marketing. They will act as an extended team of outside sales representatives for ASA Electronics’s marine audio brands, Marine Audio, Polk Ultramarine and JENSEN. “We are excited to bring the Pac-West team on board to expand our reach to the Western half of the U.S. and Canada. Jess and his team ...

ASA Electronics has extended its contract with the American Boatbuilders Association for four additional years. “The ABA is pleased to extend our agreement with ASA Electronics through 2020. ASA is an outstanding supplier and we appreciate the technical expertise, customer service, and overall value they bring to ABA Members. ASA’s commitment to new product development keeps ABA members on the ...

ASA Electronics announced Thursday the addition of Hannah Birong as its new public relations specialist. Birong oversees content creation as well as public relations for ASA Electronics’ various industries and proprietary brands. Her position includes a range of media relations, advertising planning, social media management and web marketing. “Hannah’s background in communications and her experience in creating marketing campaigns is ...

West Frankfort, Ill. –  IBBI (Independent Boat Builders Incorporated) has awarded Dometic, of Pompano Beach, Fla., as the recipient of the fourth annual John “Walkabout” Sisson Memorial Innovation Award for their new Eskimo Cup, as announced at the recent IBBI meeting in St. Louis, Mo. IBBI President Tom Broy, says, “We are happy to announce the 2015 John ‘Walkabout’ Sisson Innovation ...