Marine Marketers of America (MMA), the voice for marketing professionals in the recreational marine industry, has announced this year’s winners of its 2022 Neptune Awards. The awards were announced during a cocktail reception on February 15 at this year’s Discover Miami International Boat Show (MIBS). An esteemed committee of creative professionals judged entries across 22 different categories covering a full ...
Read More »
Ahead of the 2023 Discover Boating boat show season, NMMA launched the digital platform, Discover Boating Boat Finder. NMMA’s vice president of strategy, Alisdair Martin, walks through this new platform in the latest episode of Marine Minute. Key highlights include: Modern search functionality, users can efficiently isolate brands and models that match their very specific needs, getting them to their desired product ...
Read More »
By Wanda Kenton Smith When the industry was forced to pivot in the early days of Covid-19, a very bright and industrious young professional worked tirelessly behind the scenes to lead and create innovative ways to promote and engage the boating public. At the time, Alisdair “Ali” Martin was president and CEO of TRMG, a print and digital media agency ...
Read More »
NMMA announced the hire of Alisdair Martin in the role of vice president of sales and strategy, as well as the promotions of John-Michael Donahue to vice president of North American public affairs and Kelly Kaylor to vice president of North American public relations and corporate communications. Their roles, with a focus on sales, public affairs and communications, are an ...
Read More »
Boating Industry Intelligence You Can Profit From