Sperry Top-Sider hires new marketing and sales VPs

Lexington, Mass. – After 22 consecutive quarters of growth and a record year in sales in 2006, boat shoe manufacturer Sperry Top-Sider has made two new hires that “herald a new era,” the company said in a recent release.

Joining the executive team are Karen Pitts, vice president, marketing; and Deborah Gendreau, vice president, sales.

“Since 2003, Sperry Top-Sider has enjoyed success unprecedented in our 72-year history,” said Sperry Top-Sider President Craig Reingold. “As we move into the next phase, Karen and Deborah will play a major role helping the company answer the new challenges and expectations that come with success.”

Both Pitts and Gendreau bring proven records with respected brands. Pitts comes with a wealth of footwear industry experience, working with Etonic, Reebok and Dexter; Gendreau with Nine West.

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