ORLANDO, Fla. – Correct Craft, Inc. has promoted Brian Sullivan to director of marketing, the company said in a statement Friday.
Sullivan joined Correct Craft in 2003 and was responsible for all advertising and collateral design and production. He was promoted in 2004 to advertising manager with additional responsibility for cross marketing alliances and event coordination.
In his new role, Sullivan also will be responsible for the managing the company’s professional athletes providing product endorsement and dealer support. He will also play a more active role in developing and executing Correct Craft’s marketing strategies.
“In addition to being extremely talented artistically, Brian is an excellent marketer,” said Terry Dunagin, Correct Craft’s vice president of marketing. “His new role will leverage those talents, allow him to hone his leadership abilities and give him the opportunity to focus more on strategic areas of the business.”
Prior to working at Correct Craft, Sullivan worked on multinational marine campaigns for Palmer Johnson Yachts, Grand Banks Yachts, Scout Boats, Regulator Sport fishing Boats, Regal Boats and other marine related companies. Sullivan graduated from University of North Florida with a major in advertising/marketing and a minor in graphic design.
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