LIQUI MOLY hires rep group

LIQUI MOLY USA has hired GSW and Associates to represent its line of marine lubricants and additives. Gary Driver, LIQUI MOLY business development manager, made the announcement.

Regional specialist GSW and Associates provides direct sales coverage, surveying and consulting services to its manufacturing clients. Its nine sales professionals have longstanding relationships with the OEM, distributor, dealer and retailer customers they call on throughout Alabama, Arkansas, Florida, Georgia, Kentucky, Louisiana, Mississippi, North Carolina, Oklahoma, South Carolina, Tennessee and Texas.

“We’re excited to add LIQUI MOLY to our portfolio,” said Jeff Gueterman, GSW and Associates partner. “They offer premium products that provide a performance advantage at a competitive price.”

LIQUI MOLY formulates and manufactures a full range of diesel and gasoline engine lubricants and fuel additives. Developed specifically for marine use, they meet major manufacturers’ requirements and will not void engine warranties.

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