Pursuit Boats welcomes new marketing manager

Pursuit Boats recently welcomed Megan Foley Morris to its team in the role of marketing manager.

Morris brings with her a wealth of experience in the fields of marketing, public relations, advertising, publishing and event planning across multiple platforms, including more than 10 years immersed directly in the marine industry. Morris will work closely with Pursuit’s director of marketing as the company expands not only its facilities, but its staff, brand and product line.

“We are happy to welcome Megan Morris aboard as marketing manager,” said Amy Gobel who was promoted to director of marketing earlier this year. “Megan’s marketing acumen will be instrumental to our team as we work to further build the Pursuit brand through strategic marketing campaigns and explore innovative ways to communicate the Pursuit lifestyle and the distinctions that make our boats the best in the industry.”

In her role as marketing manager, Morris will coordinate with the marketing and design teams to create advertising plans, both digital and print, plan and manage photo shoots and other events, such as boat shows, and work directly with the sales team and dealers. A south Florida native, Morris will also communicate with local media to build the Pursuit brand regionally.

“I am thrilled to have the opportunity to join the Pursuit family,” said Morris. “It is a strong, established company that builds beautiful boats right here in south Florida. The lifestyle Pursuit brings to its boat owners is contagious and is evidenced in the positivity of the team. I thank all who have welcomed me as we work together to deliver the boats built here to the families who will enjoy the Pursuit experience behind the helm.”