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SureShade names Coastal Carolina 2018 Dealer of the Year

SureShade announced that Coastal Carolina Yacht Sales of Charleston, S.C. has won the SureShade 2018 Dealer of the Year Award for their outstanding sales and service of SureShade sunshade systems throughout 2018.

The SureShade Dealer Award and Recognition program is designed to formally recognize top boat dealers for their sales and service efforts throughout the year. Boat dealer performance is evaluated throughout the year on the criteria of sales performance, installation expertise, customer service, co-marketing efforts and private boat owner feedback.

Coastal Carolina was selected as 2018 Dealer of the Year for their aftermarket sales efforts actively selling and installing both automated and manual SureShade boat shade products to South Carolina and North Carolina clients on a variety of boat brands and models.

Aftermarket sales included installs on brands from longtime SureShade OEM clients like Sabre Yachts & Back Cove Yachts, as well as several installations on Pursuit Boats & Tiara Yachts boat models. Coastal Carolina’s aftermarket installs on Pursuit and Tiara brands demonstrate consumer demand for a market-proven telescoping marine shade beyond SureShade's already impressive OEM client portfolio.

“The Coastal Carolina sales and service team understands the demand for SureShade and has been an excellent dealer partner to help SureShade’s growth in aftermarket sales of our boat shade products along the Carolina Coast,” said Dana Russikoff, business leader and co-founder at SureShade. “Our robust & growing OEM client list continues to create boater interest in aftermarket additions of our shade on existing boat models – regardless of boat brand – and Coastal Carolina has done a great job tapping into that market opportunity.”

The SureShade Dealer Award Program is open to all U.S., Canadian and International boat dealers involved in the sale or installation of SureShade retractable sunshade systems. Dealers are also encouraged to take advantage of available boat dealer service and support resources that guide them through the product introduction, design, pricing, sales and installation process.

For more information on SureShade’s OEM and dealer resources, visit https://www.sureshade.com/marine-trade/.

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