Dave Johnson joins AVALA/Rollick, leaves CDK

Dave Johnson, new vice president of enterprise solutions of Rollick, Inc., spent over two decades building corporate partnerships at CDK Global Recreation in the powersports, marine and RV industries.

Johnson is focused on delivering unique solutions to dealers that dramatically improve the lead to close ratio for both dealers and OEMs while increasing customer satisfaction and loyalty.

Originally from Southern California, Johnson received his B.A. in English Literature from Whittier College. He now lives in Salt Lake City, Utah. An avid outdoorsman, he loves to spend time in the mountains and lakes near his home.