Groupe Beneteau appoints new U.S. brand president

Groupe Beneteau has announced the appointment of Christophe Lavigne as president of U.S. brands Four Winns, Glastron, Wellcraft and Scarab. This appointment takes effect immediately.

Lavigne, has been vice president of engineering and customer service in Cadillac, Mich. for the past 11 years leading engineering and product development for all four of the boat builder’s brands. He has devoted his career to recreational boating and is a 25 year veteran of the marine industry. 

In his new role, Lavigne is responsible for leading all functional departments and driving the future success of the four brands.

“I have every confidence in Christophe Lavigne’s leadership and expertise to implement positive changes and ensure that our US brands achieve their goals,” said Groupe Beneteau CEO Hervé Gastinel.